Booking acquisition for Dubai holiday homes.

From direct booking campaigns to OTA optimization — acquisition systems that drive occupancy.

Challenges

Holiday home acquisition challenges.

Dubai holiday home demand varies by season, events and tourism cycles.

Many operators rely on Booking.com and Airbnb. Direct booking reduces costs.

With thousands of homes in Dubai, standing out requires specific campaigns.

Approach

Campaigns aligned with Dubai tourism calendar — peak season, Ramadan, summer, events.

Google Ads and Meta Ads driving direct website bookings with property pages.

Optimize listings for search visibility and conversion alongside direct campaigns.

Performance measured by booking value and cost per booked night.